No time for your own entrepreneurial venture?

I have been in that shoes before.

If you don’t allocate time and effort, it will never happen.  Looking back from the day I jumped into a solopreneur in 2010,  my motivation was running. I wanted to become an athlete, I wanted to have time for my marathon goals, pursue yoga training and become a triathlete. I wanted to end the night-shifts as an hotelier and felt compelled I could do much more.

Sometimes, all you need is a spark to make you get out of the box you’re in. Did I ever become an athlete? a marathon runner, yes. Became a certified kids yoga instructor,  and still working on becoming a triathlete.

Being a solopreneur can also be overwhelming, in fact, it is overwhelming.  You’d have to find the time to fit everything: making money, developing a product, refining your skills and continuously marketing yourself to gain more clients.

It’s like going through an MBA program on steroids. 

In every corporate job I’ve endeavored to be in, I took it as an opportunity to learn.  I was always observing my peers, questioning my bosses, and volunteering to do more than what I am tasked to do; often times, I may have gone beyond what’s in my job description but that’s how we grow. If we settle, you’ll get stuck from just being where you are. Curiosity has always been roaring and I wasn’t afraid of asking, trying and failing.

If you’re stuck in a rut with that 9-5pm job, maybe you’d have to change that mindset and consider it as a free learning ground; and you get paid for the service rendered. Treat it as if it were your business, and you’ll be able to gain critical decision-making skills along the way.  Once you’re equipped, apply it to your next endeavor and pursue.

There were times I felt like a real mess when I was in my corporate job, especially when I experienced handling three (3) departments because all the heads resigned and I was the newbie who had no choice but to keep the business running. I had to learn the ropes on the fly, make use of the available resources and consulted every person I can.  Despite the overwhelmed tasks, it was also the gig I am most grateful for.

Leave complaints out of your way. Every hardship is an opportunity to grow.

It was a vicious spiral and I didn’t know how to get out of the rut. Throughout those periods when I used to work for other people, I realized I wanted to work with people and not just solely be enslaved by a daily routine.  I wanted to hit my goals so badly, I had finally found the thing I knew I was meant to do which will fulfill my being, fuel my drive, and enrich my interests. 

Once I managed to shift as I was headed for burnout, it all changed.

Here are  few practices I still use to this day, I hope this also finds to help you towards working on your entrepreneurial venture:

1.  FOCUS 

If you’re currently at your 9-5pm job, focus on your tasks and prioritize. Jumping back and forth between tasks not only make you feel inefficient, you’ll also feel burned out. Anxiety is the last thing we’d want to go through every day when deadlines approach.

2.  NOTE IT

Call me old school but I’m still the girl who carries pen and paper. If an idea pops in, don’t rely on ‘just remembering’ as trust me, you will never get to remember it completely. Write down tasks before you start and end your day. These reminders will help you go through your week and make you manage your schedule.

3. SCHEDULE 

As you take note of reminders, tasks, and ideas. You should have your calendar and notepad as your productivity best friend. Break it down into actionable tasks and manageable chunks, schedule the activities accordingly in order for you to set appointments and analyze which is best for face to face meetings, emails or conference calls.

Transfer your calendar notes on your mobile phone’s google calendar and send out client scheduling system for everything in order for you to set through the commitment.

4.  TOP 3 TASKS

Nothing in the workforce aren’t rush nor important. Every delivery is a priority, however, given the tight deadlines, it’s best to manage deliverables according to its weight. Even if you think you can manage and do everything in a day; given the uncontrollable circumstances, it’ll be impossible to accomplish everything.

Focus on the top 3 priorities especially those with dependencies.  Pressuring yourself to have everything done in a day not only will burn you out, it’ll also put a whole lot of unnecessary stress on your sleeves.

5. ALIGN DELIVERABLES

That also includes commitments.  Clarity would make the work easier and efficient. If you work with a team, being on the same page makes a whole lot of difference. Seek for their thoughts and make sure you’re all on the same track.

6. TAKE CARE OF YOURSELF

Just like all other engagements, you’d have to also put yourself first. You only have yourself to depend to and there’s only one YOU.  Taking good care of yourself not only will it help you physically, it will also give you the breather you need. You’ll be kinder with your peers, efficient and productive.

If you can’t afford the gym, you can always resort to YOUTUBE videos, do jumping jacks and squats, and log-in a 3mins burpee. Monitor your mileage and walk.

7. CHANGE THAT MINDSET

If you keep on telling yourself “I have no time” and “will never find the time’, well, as you said, it’s never going to happen. You will physically and emotionally feel stressed, overwhelmed and anxious throughout all tasks laid on you. You are what you think.

Shifting that “never” mindset to reversing the belief, will completely change the way you feel and take action. Procrastination and unfocused action typically happen when you pour the negativity and take too much advantage of your free spirit.

As they say, your thoughts do create your reality. This has been proven numerous times from both scientific and spiritual perspective.  Your choice.

8. FOCUS ON THE SOLUTION 

Never the problem. There is no such thing as problems, there are only but challenges.

Troubleshooting, management, and critical strategic thinking can never be referred to textbooks but there may be rules to follow. You already have the solution in you, it’s how you face it which makes a difference.

Give yourself the space to get creative and avoid being reactive.

Pause and look inwards, and the solution will come. Get into the habit of putting your entrepreneurial capabilities hat on rather telling yourself that you have no power over the situation. You may not need to do it alone, consult.

9. ASK

There’s nothing wrong in asking for a helping hand or someone’s thoughts when you think you’re stuck in a rut or just can’t seem to get off a situation. It’s a people-centric business,  if you need support, by all means, lift the phone and schedule the meeting. Get it.

10.  BE RATIONALLY IMPATIENT AND DELEGATE

Have that sense of urgency but have patience. It’s okay to be impatient when there are goals you’d have to achieve and have set a deadline.  However, sometimes, due to unforeseen circumstances, consider the in-betweens.

Don’t feel left behind, just so long you’re committing time to your goals and working on milestones you’ve set – this shows how committed you are to your success.

Delegate if you must, one can’t-do everything alone.

What is your end goal? be clear and make it happen.  You’re on your own journey, on your own path. This is your true self, your own timeline. Don’t compare yourself to someone who has already started their chapter 1 long time ago. Being frustrated and overwhelmed is normal but being hard on yourself won’t’ make you a better entrepreneur.

 

Give yourself credit for what you’ve accomplished, where you’ve been, what you’ve gone through. This is your journey.  You have time. Don’t give up, you are limitless.



You need a Community App

Within the generation of Millenials and Xenellians, everyone needs to catch up or else you’ll find yourself crawling, confused and baffled on how one can catch up on the developments of technology.

Just when we thought yahoo groups and google groups were brilliant; the rise of messengers has conquered the need for immediate response and took over our email’s then most used feature. However, if you don’t have everyone’s contact number or have them on your friends’ list, connecting can still be challenging to those who’d want to relay message promptly.

If you’re part of an association or a community where members insights, events, and programs are heavy on discussions; you will need an accessible avenue of information without searching so much from different channels or mediums.

As communication plays a vital role in coordination and discussions, here are few features you must have in order to increase productivity and speed up all the arrangements for your organization.

Group and Private Messaging

Consider your app useless if you won’t be able to use it to send out messages and maximise it to what you really need it for. When looking for a group communication app, go for one with both group and private messaging features. Immediate notifications and announcements are also crucial to ensure the messages get to be addressed across like how our social media notifications appear on our newsfeed. This way, you’ll be able to segmentize and put your apps in order instead of having yourself bothered by all the clutter of social media channels.

Profile Management

You need to know whom you’re talking to and ensure that the actual members of your community are the only ones who are in it and on it. Your community app shouldn’t be compromised on sensitive information and must be kept within the organization.

Repository

Most likely, you will be exchanging files and images to each other. Let alone, we’re in the generation of sending information from the cloud. Having to send, keep and store files are essential. A community app which adapts to efficiency will make you win in life immediately.

Calendar

Getting people in the group to agree on dates is one thing, but keeping track of key group activities and other planned events can be just as difficult, especially for larger groups. This is why you should look for a community app that helps remind the entire group of the next big activity thru a calendar which includes all the information each member should know.

Dashboard Privileges

To make sure the group is well handled, your app should have a semblance of authority. Ask for a dashboard where an admin can update the content as the days progress. You’ll have to remember that information varies and updates through time.

While there are many other great features found in plenty of communication apps for information dissemination and productivity, these five items stand out as the features to prioritize. With the right tools, managing and participating in an entire group with your community app is easy and not to forget, efficient.

Need an app? Create one in minutes and have it published on both apple and google store in a week! Send us a message and we’d be glad to walk you through your needs.



You need this: Customer Service, People Business.

Technology plays a huge critical role in the success of any business. The influx of today’s start-ups and innovative tech companies, the hospitality and service industry is no hard target. Rightfully so, in every innovation, the people as guests and employees are the main priority. If it takes time and effort, an idea already serves as an opportunity.

Clients and guests expect hospitality industry to cater to the needs and aid in the delivery of a consistent, personalized and enjoyable experience on every visit. The staff, on the other hand, would like to be assisted resulting in empowerment and much seamless guest services catering to their and every guest needs to fulfill or even exceed guest expectations: Anything that takes time and effort such as the check-in/check-out process; if it can be managed effectively to ensure efficiency and customer satisfaction – within access of the palm of your hand are exceeding guest services maximizing your property’s potential.

However, there is still strength in staying connected – online and offline. Relationships and service are the keys towards guest satisfaction. Often times, without noticing, we’ve become slaves to technology instead of making technology work for us.

Do you remember when service was just you and me? it was just between two people and we always say “it takes a village” to make things happen? As much as technology has been evolving and becoming more involved, we’re still human beings – something that has never changed.

Every business needs to keep customers and clients happy, but in the hospitality industry, it’s so vitally important to keep guests engaged in order for the business to grow and prosper. If you haven’t noticed yet, we’re starting to lose people in their most sincere hospitable form. Everything else now becomes just a job rather than serving with a heart and purpose; customers, on the other hand, aren’t happy with just receiving “please” and “thank you” or getting service with a smile.

As customers and guests are looking for a memorable experience and dynamic service where it counts. Here are few important points to ponder and apply to gain customer satisfaction:

  • Improving “first contact” resolution.

The primary drivers of customer satisfaction. How did you welcome them from arrival to setting.

  • Good listening skills and questioning techniques

As much as we would want to engage more, time is of an essence. Shorten the interaction time with customers – ask them the right questions with the modulated tone. It’s always how you ask, not what you’re asking.

  • Assistance

It should be a fast revert. Don’t keep your customer or guests waiting and hanging. Be clear and give them the response they expect to arrive. It’s always better to check rather than responding an outright no without even trying to know and checking.

Just like in any business, the customer should be the center of the universe and services should be designed around them. We are in the people business, without any of us, there won’t be any business.

Once an hotelier, always an hotelier. What’s your business? 🙂

PayPal Strengthens Support for Freelancers and MSMEs Through Launch of Business App and Freelancer Community Program

Photo by: Kassy Pajarillo

The digital payments leader PayPal announced today the launch of the PayPal Business App and the PayPal Freelancer Community Program to enable merchants and freelancers to advance in the Philippines’ increasingly mobile and digital economic environment.

Freelancers make up a significant portion in the Philippines, with the local Department of Information and Communication Technology pegging the number of freelancers at about 1.5 million. The country has become a hotbed for freelance work because of its enormous talent pool, technology-savvy demographic, and an upbeat business community.

Leveraging the three-point strategic framework set by ASEAN, PayPal’s new offerings will help micro, small and medium enterprises (MSMEs) scale up their businesses and services through increasing their access to the 3Ms: Money, Markets and Mentorship.

PayPal helps its Filipino merchant subscribers gain access to a wide network of 210 million active users from more than 200 markets around the world. The new business app and the freelancer program is PayPal’s answer to help achieve the goals for Money and Mentoring, respectively.

“PayPal has always been supportive of freelancers and MSMEs in Southeast Asia, ensuring that our customers get the best tools to move and manage their money seamlessly as they take charge of their cross-border businesses. The launch of the PayPal Business App is testament to that,” said Rahul Shinghal, General Manager, PayPal Southeast Asia. “As the ASEAN integration spotlights entrepreneurs, we are doing our own part in empowering the community by providing new services and programs that could accelerate their opportunities in line with ASEAN’s Money, Markets and Mentorship framework.”

PayPal Business App and PayPal.Me for Business

The PayPal Business App is a mobile application that offers merchants an easy way to manage their PayPal transactions wherever business takes them. Launched first in the Philippines amongst other Asian countries, the PayPal Business App allows merchants to review transactions, check balances in all currencies, send customized invoice to clients, track unpaid accounts and streamline their communications with clients at any time and place. It is the perfect business tool for busy freelancers, allowing them to check and make their transactions while on the go.

Interested users can simply download the app in the Android and Apple stores and sign up through their existing PayPal Business accounts.

Freelancers and MSMEs who are conducting their businesses on the go can also choose to use PayPal.Me for Business to get paid online. PayPal.Me for Business is a personalized unique link that sellers and freelancers can send to their customers. The link is instant and can be sent from any device on any platforms including text message, e-mail, instant messenger and social media platforms.

PayPal Freelancer Community Program
From selling and upgrading skills, to managing clients and money, the PayPal Freelancer Community Program themed “Take Control of Your Freelance Money” is proactively educating Filipino freelancers to help them grow their business.

PayPal has tapped the country’s top freelance experts to educate and mentor budding freelancers and solopreneurs to expand their reach, better manage their finances, and build strong client relationships. Technology whiz and blogger Abe Olandres, personal branding guru Liz Lanuza, serial entrepreneur Ginger Arboleda, and finance expert Fitz Villafuerte will lead the campaign. Through the program, PayPal will roll out a series of activities freelancers can be a part of:

  • PayPal Philippines Facebook page – PayPal’s first dedicated online space for freelancers to exchange ideas and gain insights from experts.
  • PayPal Summit – the campaign’s kick-off event, hosting freelancers to share best practices and spark dialogue on digital payments, business technology trends and personal branding.
  • Freelancer Learning Workshops – a collaboration with co-working spaces to provide closer interaction with freelancers as they discuss a spectrum of thematic topics on business and client servicing.

“We are establishing our first-ever Freelancer Community Program in the Philippines because it is one of the world’s most dynamic markets for freelancers and solopreneurs,” said Leanne Sheraton, Vice President of Marketing for PayPal Asia Pacific. “PayPal has been enabling Filipino freelancers to get paid easily and provide them with more convenient options to access their funds. We know from our research and insights that freelancers also want opportunities to upskill and be connected, which is why PayPal is expanding beyond offering payment solutions to provide community engagement and business amplification opportunities for our freelancer customers.

The Freelancer Community Program will connect established freelancers with their peers to provide mentorship and the guidance they need to navigate in this environment.”

For more information on the PayPal Business App, visit the page here. Businesses who are keen to set up their own PayPal.Me for Business account can also visit www.paypal.me to find out more. To know more about the PayPal Freelancer Community Program, log on to PayPal’s Philippines Facebook page.

Sales Lessons from a Marketing Practitioner

I have always loved selling and closing a sale – whether it’s a group account for room reservations, products on consignment, or accounts for marketing campaigns – it gives me that jolt of excitement as I associate every sale into winning.

However, the commitment of having to sell as the priority of my job scope is another story. I’ve always thought, I can help but having to make it as a primary is another story.

As a freelancer or a solopreneur, being your own sales person is key to survival and getting more projects under your belt. You are your own business developer. I have been juggling learning different hats but what remained constant were the following:

  • Prospecting for Lead Generation
  • Qualifying the Leads
  • Meeting the prospects to demonstrate value and translate their products into yours.
  • Education and Guide to Frame their thinking
  • Closing.

A sales cycle. Apparently, even if I was doing Marketing tasks, I have been already applying sales practices for the business. I learned that not every person you get to meet will turn into a closed sale.

Now that I’ve switched to business development, I’m learning how it takes practice, experience, and grit on facing clients knowing every sales agent encounters a 90% rejection rate. But, as you go through the process and master your product and getting to know your clients – you’d eventually turn the need into a want then into a necessity.

It’s still marketing, except, you’re more focused on closing the deal rather than helping sales disseminate information and collaterals branding.

From preparation to dealing with different clients from different industries, here are few B2B sales and marketing lessons I’ve learned in the process.

  1. Stories & Facts Matter

It’ll be of an advantage knowing you walk the talk and you know pain points of the industry or as a practitioner. Within the first few minutes of your conversation, it’s important that you give a brief background of where you’re coming from and where the company stands. Always carry a quick story on how your product helped and can help, how it solves a certain paint point and not just a cool add onto a company’s marketing mix. You should speak as an expert leader, you are the expert leader.

2. Not all clients are the right fit.

I understand that Sales is a numbers game. The law of averages matters, up until you get to hit the right person for your product. However, to lessen this pain on speaking to numerous people and the high rejection percentage; you’d already have to pre-screen the person you’re going to meet with, even right before you meet them. Think of these questions: Do you think they’re the right person to offer your product? Is s/he the decision maker? If you were in his/her shoes; if you give this product, do you think it’ll be a great addition to help them solve a challenge? How will they get to monetize your product? will it monetize or cut costs?

3. Customers First

As much as you’re focused on sealing a deal and close businesses for your company, salesmen tend to hard sell rather than offer their services towards answering a question, solving a problem. Switch that mindset and focus on helping your potential customers ahead first. Have your customers at the center and earn the opportunity to explain how you can help them by letting them share their pain points and challenges rather than dictating how awesome your product is and pushing self-promotions too much.

4. Continue to learn every day

There is no template in answering a need and solving challenges. There are no shortcuts, only better strategies. It’s the little things you have to do every day, all day, to make it work attitude matters. You’d have to put your head down, check your ego and get to work. Grind and hustle. Assess your approach, and if you’re brave enough, ask for feedback. This way, you get to apply these learnings to get your pitch better for the next one and when you do get to meet with that client again, you’ll be able to address the pain points and challenges they’ve shared and you’d be better prepared to know you’ve given it a thought and now have an answer to their challenges.

5. Re-acquaint yourself with Math

Because numbers don’t lie. Treat it like how you save up for a dream car, budget your bills and forecasting how to fund your future home. In business, staying close to the numbers makes you plan and set goals. If you earn more through commission, it’s great to push yourself to achieve your numbers to fund your dreams and goals; per month, you have a good target achieve. Just the same with business, sales boost the business and fuels the company to operate.

I would perhaps write more as I go along and share more lessons I’ve learned in the process. Care to share yours? Enjoy this article? Don’t forget to share.



You Need This: Save Money by Using an Event App

1.       Paperwork is now digital

There’s not much use in buying reams of paper and stocking inks for your printer. When you use technology, tasks get a lot easier to do and sharing the work you’ve done turns into a breeze. Sending emails instead of snail mails – just majority of the needed paperwork is now digitized. You turn environmentally good [Save the Trees!] and you get to save time. Adopting and having an events app, you can have the essential information disseminated all within fingertips reach rather than worrying about last minute changes and wasting all the time, effort, money and the trees!

2.       No more costly and expensive changes/errors

You may think that having a traditional printed plan or program is better… Think again. Imagine everything mapped out until the last minute of the event and then a quick minor or major change happens as you execute the printed program. Something, we, event organizers often experience. This will not only cost you time to adjust and more or less remap some of the aspects it will also cost money [Plus it’s a waste of paper]. By means, an events app, however, with just a simple update of change of plans and a little edit on the dashboard, everything is now back on track! Talk about being in control.

3.       Provides ease of work

Having an Events app like Summit App will give you so much aid. Much of the workload and time of planning and organizing is cut half of the effort with using the app. The app itself is cost effective; all the preparation for the event is on your smartphone, Technology just keeps getting better. Plus, it can also provide connections between your attendees during the event itself. You do want to walk out of an event with a goldmine, right? Knowledge and network, golden!

4.       Getting feedback is easier

With an event app, it can save you money and time in getting the attendees’ reaction and suggestions. The possibilities of in-app surveys and suggestion drop-box inside the app bring forth convenience not only for the attendees of a certain event but for the organizers as well. You don’t have to speculate or assume what your attendees want for next year; you can get them live and fresh by an event app.

Honesty Apps will allow you to create your own apps in minutes! You’ll have full control of the look and feel, too! All you need to do is to get your images ready and you’d have your own events app just in time for your event.

Interested in having your own App? Request a personalized demo with our team. Drop me a message and I’ll get back in touch with you.

 

Increasing User Engagement/Interactivity for your Event in 2 Ways

When event planners take on a new project, they think of numerous considerations before pursuing: Who will be the attendees, what they want in the event, and how the event planners can receive their opinions. Usually, they get the attendees’ feedback during the event or have a post-event survey to keep the event relevant even after it is done. With technology on the rise, event planners are now compelled to make use of the mobile phones and internet services to elevate customer and business experience. Here are two ways on how to make the attendees mingle with the event to a more personal experience.

1.      Utilize a social media platform [or a lot of them]

With Facebook’s additional group and page feature, event planners can create a group or page for information dissemination which entails buzz [teasers, ads, trailers]. Through social media channels, discussions can be started on this platform by the people expressing what they want to see in the event or what are they excited about [Make sure you answer questions in real-time]. It becomes a tool for market research.

Another strategy event planners can do is to create a hashtag to be used during the event for easy monitoring. These hashtags can be posted in different platforms of social media [e.g. Facebook, Twitter, Instagram, etc.]; this way, you’ll be able to see how the ‘party’ is moving and get to have visual insights on how the attendees are.

With those in mind, you can get your analytics and feedback in a flash. Furthermore, attendees can interact with the speakers of the event through the social media platform you’ve chosen.

2.      Use an Event App

Sometimes inclusivity is a good thing. It adds prestige. However, those who make use of an events app set in public certainly gives more impact to those who weren’t able to join a feeling of inclusion and feel envious that they should’ve gone.

With the majority of people having a smartphone, using an event app is now deemed an imperative for making the event experience memorable. An estimated 2.32 billion people have a smartphone, it’s no surprise that event planners now use some form of application. By means of an app you can leverage real-time updates, connecting the audience through a safe platform, and increase the link of personal sharing.

You also become an advocate of going paperless and cut costs. You’ll have everything an attendee needs and get to reach out to other attendees easily.

The day’s activities can be shown through an event app so attendees will not miss a session on the event. Honesty App‘s Summit for Conference and Tradeshows provides group chats for the attendees to use and tools for planning the event itself.

Overall if you show that your attendees’ opinions and feedbacks matter, it creates loyal and way more engaging audience for the next event to come.

Interested in having your own App? Request a personalized demo with our team. Drop me a message and I’ll get back in touch with you.

 

3 Reasons Why You Need to Adopt Event Technology

I am still astonished from the week that was when our startup, Honesty Apps (Honesty Worldwide Ltd), conquered two different areas in the metro for a week-long engagement from June 19-24, 2017. Our team breezed and came through with ease. I am still coming down from Negosyo Fair 2017, a government initiated event gathering of entrepreneurs, would-be businessmen, industry experts, companies and Center Business Counsellors and program partners to align, review, and further educate attendees on various seminars about entrepreneurship, leadership and technology, and The Philippine Semiconductor and Electronics Convention and Exhibition’s (PSECE) annual convention of leading technology companies, semiconductor, electronics and suppliers/service providers experience.

With rigorous planning by our clients, participated by 300 exhibitors and forecasted 20,000 attendees on each event; the team exerted more effort on customer service – we provided QR codes to track down log-in and log-out behaviour of attendees and participants, decreased the use of paper for what can be found on your app and elevated a trade show experience within the exhibitors to get to know one another, share announcements and promos as additional mileage for their brand and reached out to attendees in and out of the exhibition halls.

Being a new addition to event planners; education and experience are crucial for us to change the way the events industry viewed planning and execution in the 21st century must be run. Amazingly, watching technology move in action, we delivered more than just providing a platform accessible within your fingertips.

Coming from different regions of the country and Asia, the trade show and community app brought together communities and industry suppliers within a large event. It was inspiring to have witnessed how the attendees, exhibitors and key stakeholders were able to meaningfully connect.

Rethinking the role of mobile apps on your chosen devices, here are few reasons why you should integrate an events platform on your next conference, convention, trade show, summit or organisation.

Establish your Presence & Cut Costs

Run paperless by having all the details you need to expedite on a digital source. Have all information about the event, the program agenda, professional information and presentation slides of your speakers, the floor map and run campaigns in-app through the newsfeed.

Your presence goes beyond event day. Say goodbye to loads of flyers, emailing the organiser to seek for the presentation slides, have direct access to attendees and most of all, be kind to the environment.

Connect with Ease: Proactive Networking

Without the act of awkwardness or hesitation, both attendees and speakers information are provided for in-app which makes it easier to connect. If you missed exchanging business cards, you’d be able to find reference through the app. Also, during panel discussions, the attendees as an audience are allowed to ask questions through the ‘Rooms’ channel provided which are segmented according to topics.

Having the app prior to event day also gives you the chance to prepare for whom you want to meet prior, view each other and converse for a possible break-out session or maybe some coffee talk. Maximising the networking potential is encouraged.

Share Insights & Promotions

We all have adapted the ‘share to friends’ culture wherein status messages and news feeds are populated by snaps of friends, current situation, and ‘subtle’ promotions. Through the newsfeed and push notifications; brands may leverage on sharing their announcements, giveaway and thoughts instantaneously. Gamifying the event in-app increases the engagement.

To learn more about how honesty apps can help you for your event and community requirements, check out our website, message me or visit us on social media channels.

Turn the IGNITION on in the Metro

As a serial entrepreneur there are a handful of task lists one should accomplish beyond creating and developing an idea. Pursuing a business and putting it into legitimacy oftentimes prevents an entrepreneur from pursuing their passion or if not, at least, it may hinder and eat their time, resources and motivation.

If you are part of the generation of entrepreneurs; getting to know IGNITION Venture Studio would come in handy (a necessity!) and scratch those things to do on your task lists. You’ll be able to save not only time and resources, you’d be able to spend time to what matters – Your business.

IGNITION Venture Studio is the metro’s first one-stop shop for entrepreneurs.  Being the digital nomads and self-starters that we are, all you’ve got to do is to walk-in to your space,  situate yourself comfortably and do the work that needs to be done.

With the help of Ignition Venture Studio,  you won’t need to worry on the rest of the business matters. Operate and let the machinery do its magic like clockwork: the tedious back office work, accounting services to ensure your tax is handled within compliance, human resource management, and even law consultations for your contracts and corporate housekeeping.

Isn’t that great? Bid farewell to recruitment, looking for the right person for the job and worrying on how to get your paperwork be handled Day-in, day-out. As a generation who’d want to make things work as fast as we can, calculated risks are all that we need. Ignition Venture Capital can already ensure you of all necessities and help you progress.

Located in the southern section of Metro Manila, the studio is within the proximity of the busy business district Manila and is within the heart of the new lifestyle center, Taguig.

During the interview I met the core of Ignition Innovations,  they sum up the space as a fully integrated market entry platform.

Aside from the typical co-working spaces agreement entrepreneurs always look for, you’d be able to have readily available in-house consultants onboard. Not only will you be able to have all the needed equipment for your conferences and printing of documents, you’d have actual access to the following services:

 

  • Business Registration (incl. Co-Founders Agreement, a.k.a business partner’s pre-nup)
  • Government compliance
  • Corporate Housekeeping
  • Immigration
  • Real Estate Transactions
  • Intellectual Property (trademarks)
  • Accounting/Book Keeping and Tax Filings
  • Human Resource Management
  • Tax Planning

The business came about when a group of industry experts thought on combining their practices all in one hub. With the mission to empower entrepreneurs, they stand tall and would want to foster a community of like-minded innovators,  build high end connected work spaces, provide professional business support services, and bridge venture capitalists with disruptive innovators long term.

Beyond being just a one-stop shop with all in-house experts and a co-working space for your everyday business needs, events and meetings in conference rooms;  Ignition also planted a Conceirge Service wherein they could lead you to rightful reputable service providers for the kind of industry you are on and what kind of specialty service you need.  Discussions can be readily available to the following entities for more boutique and specialized services:

  • Law firms
  • Accounting firms
  • Customs Brokers
  • Banks
  • Private Investigation Agencies
  • Real Estate Brokers
  • Security Agencies
  • Events and PR Firms
  • Travel Agencies

What else would you need? There’s no other excuse but to progress.

Meet the brains behind the venture:

Screen Shot 2017-06-12 at 9.04.22 PM

Photo (L-R)  Juan Paolo Villonco, Atticus King, Tanya Llana & Kassy Pajarillo (Author)

Juan Paolo Villonco (CEO) – is counsel to leading Filipino entrepreneurs and Fund Managers on legal aspects of their business and corporate affairs. He has the distinction of being the first Filipino graduate from Stanford Law School, graduating with Honors in 2014. He is an intra-corporate litigation specialist having practiced law for seven years with the Siguion Reyna Montecillo and Ongsiako Law Firm.

Atticus King – (Director) is a serial entrepreneur and angel investor. He has successfully invested and exited several start-ups in the health and wellness, publishing, hospitality and food industry.

Mark Tiaoqui (Services Director) – carries 10 years of premium corporate law experience having worked for some of the best and largest Philippine law firms. He began his career with the corporate law department of Picazo Buyco Tan Fider & Santos and eventually joined the Project Development and Finance and Tax groups of Romulo Mabanta Buenaventura Sayoc & de los Angeles.

Margo Flores (Finance Director) – has 14 years of exceptional experience in real estate and finance.  She is an expert in financial planning and equities. She continues to play a role in the growth of one of the up and coming private real estate companies in the CBD and has experience in office development, management, leasing and rehabilitation.

 

IGNITION Venture Studio
Facebook: http://bit.ly/IGNITIONstudioventure
Email: contact@ignition.biz
Number: +63 917 654 4110

 

Build An Iconic Brand – Not Just Any Brand.

Last week, I had a refresher’s course in Disrupting Branding and Marketing to feed my thoughts with new perspectives. I couldn’t help but share what I’ve learned. I had to re-evaluate my tactics and take a step back. Learning never stops and I’m glad I attended the event with much gusto.

Disruptive Branding, is this another term coined by another marketer? Truth to be told, a marketer should be leaders of coining new words to make an impact. Looking at the dictionary – Disruptive, have two polar opposite definition:

  1. Troublesome, unruly, badly behaved and undisciplined, or,
  2. Innovative and groundbreaking.

Keeping those definitions in mind, I was reminded on failed ventures I’ve tried (and what worked) to which I learned so much in my everyday practice. As a marketer, you’d have to be entrepreneurial and put yourself in the position the entrepreneur.

There’s no sense in building brands just the heck of not unless you purposely just want to spend your time conceptualising, putting components together for a wireframe, sourcing and the entire jazz just because. And, yes, sometime not too long ago, I have gone through this phase.

In order to successfully build an iconic brand, you’d have to stay away from the clutter. Be a newcomer who embraces and introduces a new normal. Think as an authority, not just another competitor. Being in the neutral state or in-between of things won’t make you and your brand float in abyss but it may rather set you up closer to failure and wasting precious efforts, time and money.

Create a Movement

As much as you have the entrepreneurial mindset, you’d always have to have the cause in mind – about 60% of it next to content and community of both 20% of the 100% mindset design equation.

If it frustrates you so much, do something about it and be the solution. Solve a problem and put it on top of your priority. The art of sub-communication will follow through – you’ll eat, breathe, sleep and wake-up wanting to solve the pain.

There must be a better way and an easier way to make this entire process simple!

Genuineness

People can read your intention first over the words you say. When you’re as genuinely authentic and mean so much to be the solution to be the value-added and the cure to pain, it’ll show. It shows.

Communicate

Be a pioneer and don’t be a maybe. Position yourself or your brand as a new category in a cluttered market. Don’t be an influencer who’d just accept anything free but rather be an authority wherein you make an impact, get endorsed and enthusiastically be talked about.

There is power in an authentic enthusiast.

With the right cause and positioning, as you search endlessly and breathe through your cause – people will walk in and ask for your brand rather than you always knocking on doors to convince them the need to allow you to enter.

Don’t stress much on the aesthetics, focus on what makes it an answer, a solution, a value-added brand that magnifies heaven made on earth.