Start a blog and blog-a-reach!

I have been blogging since 6th grade during the time when coding through DOS, Microsoft interim messenger, and Touch Typing for Beginners was still the ‘it’ thing.  Platforms have already lost its prestige in cyberspace – Angelfire, Geocities, Open Diary, Xanga and the like. Blogging, during such early age, was referred to as a personal journal where Dear-Diary-I-saw-crush-today kind of topics and all the angst were relayed.

Kept through the habit of writing, regardless if my grammar was right or wrong (mostly cringe-worthy), it certainly became an outlet for anything and about everything under the sun. It opened doors to opportunities I never knew existed – wrote weekly contributions to a reputable newspaper, became a high school newspaper managing editor, had my first full-page feature in few dailies and received paychecks which I never understood why I had to be paid.

The reason why I kept on blogging and still exerted to continuously contribute is that I  grew up seeing my Dad day-in and day-out in front of his typewriter writing journals and showing me his by-lines, tagging me along in a certain cafe where all the known editors in the country gather for friendly banters. The love to write grew exponentially as I received feedback from readers whom I never met from across the globe – mostly were seafarers.

Since then, I not only wanted to keep on writing. It has become part of me. I have an annual goal to at least have few contributions published and push myself to get better at it.

REASON 1: You want to develop a voice and share your thoughts

Blogging has become my outlet in so many ways. I had a fitness diary which has evolved, a career blog to document few hyperlinks I can still trace and just pour out my thoughts.

But then, just like few others, I realized I am not much a writer.  I was more of this kind who tries, tries, and tries, saying no as an answer. There were times I also gave up, doubted myself and stopped altogether – this, I regret most.

Now, you want to blog and make money out of it?

It’s still doable. However, you’ve got to be consistent, purposeful, determined and always intentional to what you write and why you want to write.  Every person starts somewhere, and this is your clean slate.

Blogging most definitely will sharpen your skills – it’ll make you want to learn how to design your website, take better photos, have editing skills for that video and grow a strategy on what kind of blog you’d want to progressively have.

It’s encouraging and habit-forming. Alongside, with practice and developing interest, you’ll be able to eventually find your voice and style.  Blogging gave me courage to speak in an audience and widened my interest.

REASON 2: You want to have more reach and collaborate

From the running community to the career-driven industries, I have met numerous people and have developed friendships despite knowing we’ve met online first prior to the typical old-fashioned meet and greet or introduction from a networking event or parties.

Blogapalooza + World Citizen Passport

And, not only locally, It was also amazing having to form a network globally sharing the same interests and goals – mostly, fitness related.

REASON 3:  You’d want to achieve more and be more; Your dream job, Attract Clients.

Blogging is the new resume. No kidding.

It led me to be one of the REEBOK Brand Ambassador wherein I have kept myself healthy not just physique but also with self-discipline and met wonderful friends in the process. It also brought me to a career in organizing fun runs, triathlons and wrote in health and fitness related dailies and magazines.

It was a combination of all other jobs I was doing but Blogging has definitely made an impact – it gives you the credentials you don’t even need to say. In this world where the internet is predominant, being searchable with good content builds your name; it allows and let people see the possibilities how it is to be working with you and what you can create or produce.

With regards to my career and lifestyle blog, it has given me the opportunity to be a thought leader, public speaker, contributor to dailies and tv and so much more including the credibility on organizing workshops for clients and showcase myself.

If you’re into arts such as photography, creatives and writing – having a blog makes it easier in presenting your portfolio and style.

REASON 4:  BE A VOICE, RELAY A MESSAGE

You don’t need to work in media in order for you to spread the word about certain interests and events. Blogging also has been a venue for me to promote not just my own but also helped friends towards their endeavors. It is also because of blogging where I was able to run a fundraising project for Maple Tree Foundation during my first marathon, thanks to friends who supported, it has garnered a significant amount and has helped people.

It was because of the blog where I was able to not only monetize and boosted my presence, it has also become an outlet for me to contribute and be socially responsible. I  was also able to establish an expertise, and have proven that with determination and consistency -it’s doable, and even started few speaking engagements and earned from them!

Be intentional and purposeful; the more you reach out and relate to people, the more you get to extend your reach.  Support friends and be a collaborator.

What is your reason for blogging?

We’ll talk about ways to monetize your blog on my next post. But for now, assess and build that platform. What voice would you want to share?



Change The Way You See Happiness.

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One must practice the things which produce happiness, since if that is present we have everything and if it is absent we do everything in order to have it.  – Epicurus

Every day of our lives, we find a thousand different ways to live intensely, form friendships, enrich ourselves, keep our loved ones within reach and devote time and energies in fulfilment of our goals, dreams and wishes.

One of my favourite saying which I always keep in mind and share to my friends is to “Find happiness and go there often” It doesn’t necessarily mean it had to be a far away place, a mountain to climb or a country to travel to. It can be a wonderful spot within your home where you can find peace and calmness, a yoga practice, reaching the finish line after each fun run or cycling event, a good dip in the pool or plainly sharing silence with a friend or giving a huge big bear hug to your Mum and Dad.

Happiness, the word in itself, may have been overused that it has turned into an illusion and placed it on a bad taste but as one internalised what it means – it’s actually a state of mind and exceptionally healthy mind – an optimal state of being not of just an emotion or a mood.

Happiness is a way of interpreting the world, with the kind of difficulties and tragic stories encapsulating it, perception changes the way we look at the world when we ourselves get to that place of gratitude and appreciation.

How does one get to change the way you see happiness or how can one be happier? It may not be as simple as it may sound for everyone but as the cliche goes, Begin by being good to yourself and to others. Many have skipped this step, trying to chase rainbows, achieving goals, holding onto perfect and yet doesn’t seem to enrich their soul towards fulfillments.

As I turned 32 (August 7), I have reminded myself to stick to what I promised myself: FLY,  First Love Yourself and to give more.

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 “The more you build self-love, the more you have to give to others.”

Give yourself time to breathe and space to unwind. Ultimately, being happy makes a person even more productive, becomes better bosses and kinder to everyone. Happiness in general, makes a happier place for everyone.

Take away greed, give more, and you’ll receive even more than what you deserve.

Another way to share the happiness and convert that gloom into joy: collect memories, capture moments and breeze through your albums. The emotion it brings as you reminisce each moment is a gift of inner bliss. You’ll thank yourself in the future.

 

In the world where selfies, sharing moments and freezing experiences in photographs are well spent by every individual, wouldn’t it be better if each frame were snapped sharply, boasting magnificent depth of field and are filled with people shining bright, glowing in solace; wearing such huge smiles on their faces?

Back in the day when DSLR’s (Professional Cameras) were the ‘in’ thing and point-and-shoot cameras were to save up for; the luxury of having smartphones changed the game. You don’t need an expensive tool but having a good lens, great aperture and dramatic effect edit-free feature gives every snap a huge difference.

Take shots, capture it.

Follow your bliss, freeze memories and relish. Be happy! 🙂

 

 

#TasteTheFeeling: Emoticon your bottle

Coca-Cola will always play a huge part in my life. Thanks to the short stint in Myanmar.

There is joy in customizing and personalizing anything with your preference and name on it. Whether it’s engraving jewelry, notebooks to handbags; Coca-Cola captured the bliss on making loyal drinkers feel more bound on this thirst quencher: Create your own Coca-Cola Emoticon Bottle. 

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The concept was simple and straightforward, being true to their marketing initiatives – Coca-Cola always hits the emotions of every individual. Create your own Emoticon Bottle will make you customize everything from the hair, down to the smile, and dedicate it to your family and friends. You can also purchase a pack of twelve (12) 500ml Emoticon bottles that come with a Spin the Coke Bottle board game. How fun is that?

 

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Create your own Emoticon Bottle

 

Following the success of the previous Coca-Cola Personalization campaign #ShareaCoke last year, #TasteTheFeeling is the follow through on the shared happiness in expressing the truthfulness to one’s feeling. The newest global campaign brings to life everyday moments through great universal storytelling and rich visual imagery – placing the product at the heart of its communications. Bright, as usual, Coca-Cola.

Following the trend online and every person’s everyday feeling, this shareable and customizable interactive digital experience creating your bottle (or for your loved one) hits the spot. You’ll definitely have fun customizing these bottles, I did!

 

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I had so much fun. Share the happiness!

If you’re the kind who collects Coca-Cola products, you wouldn’t want to miss this opportunity. Go ahead and have fun tinkering on your personalized Coca-Cola Emoticon. Each costs Php 85 for a 500ml bottle.  Have your bottle paid upon delivery, they’ll have it sent to your address for free in 2-3 days.

Would you want to share it with your friends for a frenzy party? Personalize for the entire gang and give it a spin.

Taste the Feeling and raise your for !

 

 

 

Leverage on LinkedIn to Market Educational Institutions

More often than not, when anyone goes online and connects to LinkedIn, that person is most likely looking for a job. Very rarely does one use the site the same way as Facebook or even the archaic, now defunct Friendster (though there are some groups that have noticed the rise of socializing on LinkedIn). More often than not, matters on LinkedIn are kept professional – strictly business.

There are ways, however, to still be able to use LinkedIn for Marketing, Promotions and Communications purposes. It still is a social network site, after all. One that is geared towards the professional arena, but still built on the foundations of people who know people.

“But what about schools?” you may ask. It’s true that marketing an educational institution is different from marketing a certain product. One may measure marketing success in relation to units sold, whereas it isn’t so clear cut in schools. Despite this oddity, Educational Institutions may still use LinkedIn for Marketing Communications and Branding purposes.

Register as Employer 

Let’s face it. LinkedIn IS a go-to for job seekers. So using the Human Resource Management function of the site is the most practical reason for visiting. Through the different networks, groups, and connections, your school will be able to find the right people (whether academic or non-academic) to help it move towards its Mission of Educational and Academic Excellence. As you find the right people, your customers (the students and other stakeholders) will serve to promote the school better through word of mouth.

 

Did you know Linkedin came up with LinkedIN for Higher Education?

List under Universities Category

Just like with other Social Network Sites, LinkedIn employs a search bar for quick information retrieval. Sometimes, though, searching using generic keywords may not guarantee that your brand will be found. LinkedIn has a number of subcategories under which you can narrow down your search (by clicking on the symbol to the left of the search bar) such as People (if you’re searching for a specific individual), Jobs (for employment opportunities), and even Universities (for educational institutions). Now, LinkedIn doesn’t bother with technicalities such as status (some educational institutions aren’t classified as universities), so this includes all schools.

Once the University Page is made, it can be searched through the subcategory (which increases the likelihood of result generation compared to a general search), and the page can also post updates and announcements as a brand.

School Administrators as Influencers

Unless their current job in the educational institution is their first one after graduation (which is possible), then school administrators have their own professional experiences to share. School personalities normally have much more to impart as they climb the ladder to corporate and educational success. In fact, school officials normally share more than corporate officials because as they make their way up the corporate strata, they also earn more academic experience as evidenced by diplomas, Master’s and Doctorate degrees, and other certificates. Having these individual as Linkedin Influencers is not only good for their professional image, but also for the school as well, as they carry the name with them in every post and update.

Employees as  Brand Advocates

As a social network, LinkedIn increases the chance of brand exposure the more users are attached to the brand. If, for example your school has around a thousand employees, and all of them are connected to the school brand on Linkedin, then that means their other connections on the site may also see whatever post or update the University Page has, as these will appear on their wall due to the engagement of their common connection. And, as social network hierarchy goes, the higher the reach, the bigger the potential for engagement.

Monitor/Track Alumni

Aside from also employing Alumni as brand ambassadors (as with employees, see #4), University Alumni can also be monitored for outcomes purposes. Schools normally track the progress of their graduates to see what has become of them after graduation, which tends to reflect the competency of the school as a quality educational institution. More renowned schools like Harvard and Yale aren’t famous because of the number of graduates they have produced, but because of the quality outcomes of the said graduates. On a social network such as LinkedIn, these graduates can also serve as influencers, sharing their knowledge and corporate experience to the online professional public.

With the right combination and application of the aforementioned examples, community managers of educational institutions will be able to carry their reputation and brand far across the realm of cyberspace and into the dimension of recall, especially to the curious newcomer who has not been influenced by territorial reputation.

This article was contributed by JC Zozobrado for JustKas‘ DigiThink!

The Key to Social Media Success

Every brand is adopting and switching to the social media game.

Those who haven’t gotten their hands dirty in the digital marketing arena may haven’t been sure what or how social media operates but, in the world of marketing, it’s crucial to live, breathe and eat every effort you pour into it. Traditional advertising avenues – flyers, for example – aren’t yielding much anymore. Especially when you get to compare costs and ROI.

There is no template you can replicate if you’d want to build social media success – except perhaps on the process of signing up on the social media mediums which gives you the access to the party but ask yourselves, once you had it all logged-in “How can we make this campaign successful with social media?”

Just like reading a book, you wouldn’t know the story not until you continuously read the fine print from start to finish. You’d have to give it time, effort, and understanding. The answer is consistency.

Being a digital marketer isn’t an easy task (it may sound like it), it can be intimidating once you’ve jumped ship however in order for you to stay within the groove of the social media party, building an online community takes a lot of cake. You’d need to build trusts, interact, and stay relevant.

Imagine yourself as the introvert who’d need to get out to familiarize your surroundings. If you keep yourself in, nothing will be set free to be explored and be heard. You’ll have to get out there and get yourself known.

Consistency doesn’t mean you’d just have to blab everyday.  Allow us to break it down for you:

1. Credibility

According to Webster’s Dictionary, Credibility means  the ‘quality of being trusted and believed in’ or ‘the quality of being convincing or believable.’ looking after the meaning, credibility is everything a brand should hold, it stands firm on integrity and the heartbeat of your sales process.  Your brand should be authentic and answers the question ‘Why should we believe in you?’ which brings us next to.

2. Trust

Managing and curating a brand is building a relationship with your consumers. You’d have to build, develop and grow relationships and interaction. In social media, you may not know them face-to-face but you’d have to speak to them in confidence and should earn their confidence. Invest in building solid relationships.

3. Stability

Just like in staying in a relationship, aside from building confidence and trust. You’d have to be stable for the consumers. You’ll have to secure and empower not just yourselves but also the consumers. Stability becomes the point wherein consumers make bold decisions.

These are the three underlying traits of consistency, and they must be used in every aspect of your social media marketing.

How does your social media marketing should look like?

1. Update Often

Yes, you’d have to post consistently. You’ll need to have it all planned – put it on your calendar, schedule in a reminder, and stay on top of it. You should religiously stick into the plan accordingly. Once you’ve already had your content it, analyze the behavior of your readers and post according to the time and day most of your readers are online to check on your posts. Build a habit around it and it’ll reap heavy benefits.

Remember: Stay Relevant, Valuable and Informative. 

2. Humanize efforts

The best Brands show their human side.They tell a story. That story is authentic & real. It’s your story, you’d have to spend time interacting with people who comment or RT content. Acknowledge and make a connection. It’s just like meeting a new friend or having a cup of joe with a client. As a marketer, we have to prove to our online audiences that we are ready, willing and available to them. They bought us, they believed in us, we have to stick through them and their desires. Listen. Thank people profusely.

If you’re working in the service industry – this will strengthen your brand as the brand who listens and shows compassion. People in this age would want to be addressed right away within the silent golden hour.

Nurture your audience, reach out and get to know them. Accept feedback and compliment them. Just like taking good care of a family – you should always show up, and they will, too.

3. Remember your Brand Personality.

You’ve heard about the “brand voice” and have discussed your “brand personality” as you go through your branding and marketing efforts. It’s important that you get to portray according to what you’ve identified as a whole. Your online audience should pinpoint if you’re for the women, men, family, sports or leisure and so on.

If your brand should be witty, your content should always portray its witty side. If it’s serious and bold, your advertisements and content should reflect it accordingly.  If you’re handling a medical brand, you should speak and be like doctors online who shows authority and concern.

Use your content to make an impact on people consistently and they will come to you often.

 

Your Marketing Tool: Instagram

Promotion is persuasive in nature. This strategy can influence customers by either their intellect or to their emotions. Awareness builds interest in the brand, and it does costs time, money and efforts.

Let’s put the traditional promotion on the sidelines and focus on the digital side of persuasion.

Behind the recent update of Instagram, undoubtedly, it has recognized on how quick they’ve been becoming a focal point for brands in terms of social media promotion to connect with consumers.

Promising an even more visual experience, the platform had to communicate a direct message stating the obvious – an overhaul. “Our updated look reflects how vibrant and diverse your storytelling has become,” the company’s official blog release states.  With the addition to the filters, its sister-app Boomerang, Layout and Hyperlapse, the logo was intended to match the color schemes and marry it all together.

Being dubbed as the new ‘King of Social Engagement’, Instagram took over the engagement rate through the exchange of hashtags and visual campaigns which proves to show consumers fondness and trail of decision making towards online shopping and brand support.

But just as how each brand evolves every 5 years, it was time for the old polaroid get its upgrade and be at par with the flatlay trend following Uber, AirBnB and Google.

From its beginnings, Instagram has added the chat feature wherein you may directly message the handle admin, forward a certain photo directly to reference your query, group chat and a much modern dashboard which has become more eye-pleasing and easier to navigate. It still has the simple flat buttons which still highlights what Instagram is for – putting content first.

Just like how you persuade consumers, your strategy may change despite the business plan, adopting what the market needs but the story-telling and content build still remain.

Good news is, you may now follow Instagram matrix adding to the roster of analytics.  Hootsuite and Sprout  have adopted the data, making your Instagram even more lucrative for your campaign reviews.

What do you think of the new logo?

Kassy Pajarillo is a woman of many hats. She contributes  actively to traditional dailies as well as other Digital content pages, handles social media accounts and other marketing needs.   A passionate marketing professional continuously learning yet will forever be an hotelier. 

On Today’s Hoteliers Marketing Strategy

 

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Working back in the Hospitality Industry wherein budget constraints are prevalent; every dollar count. Transitioning from operating in agencies wherein budgets are hefty and abundant to being on the client side, adjustments certainly is a turn.

Here are key lessons I’ve learned on curating today’s Marketing Strategy.

Budget Approvals

Determining your annual budget requires specifics on what your marketing goals are. As a marketer, you’d have to plot holidays as primary revenue generating opportunities and focus your marketing budget and staff hours in. Thinking carefully on how you spend the budget entrusted to you should always  justify a desired ROI – though, this doesn’t come easily, or without effort and investment.

Social Listening

In the world where social media has been the immediate go-to for information dissemination, marketing efforts doesn’t only entail plotting the constant on your  marketing calendar; you’d need to stay close to where your guests and meeting planners go even if it’ll mean you’d have to deviate from your original marketing plan.

As a marketer, you’d have to read reviews and connect where your guests are mostly active. Just like guest services, you’d have to make sure you’ll also spend time building relationships and engagements online – optimize and update regularly.

While it’s not necessary to be everywhere and spreading yourself too thin across all the social media channels, be aware where the bulk of your guests hang out online and follow them.

Guest Reviews

Sometimes we don’t get the reviews we’d want to hear and read but given the thought guests gave time to write means they actually care and would want you to improve or get even better. With each review, this should be routed to every department for them to know of their weaknesses and strengths.

Guest reviews are what we call free market research.

Stay-up-to date on Trends

Even if we call them ‘trends’ there are marketing ideas that may fall flat on its face. Not all trends may work for your brand but this doesn’t mean it was a waste of effort – don’t feel crummy and bemoaning thinking you just wasted time but rather take it as a positive note on knowing what your target market fancy. If you’re not making mistakes or failing, then that likely means you’re not staying up-to-date and you’re growing old and stale. Not having to do anything new or away from what you’re accustomed to is  worst than not knowing.

Tailor your communication style

From social listening to staying up to date on the trends, a smart marketer would assess on the language that works with the certain target market. Narrow down our audience and tailor your communication style for engagement and reach. Build your campaigns for your food outlets and accommodation services based on the profiles who converse with you often and gradually transition to the niche you’d want to strengthen.

Outside looking in

Gone are those days when marketing is all about me, me and me.

Of course every social media channel should promote and fill your marketing campaigns with what your hotel offers, let your creative juices rule by involving your market on a conversation which will connect and help your guests plan their journey with you. Find out what they’re looking forward to most when they visit your destination, stay relevant by answering compelling questions on why should they pick you rather than just telling them what your rates are. Focus on your guests’ needs first, then use your marketing programs to address those.

 

 

Basic Wardrobe of a Young Professional

 

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My present occupation truly has been molding me from a young lady to blossom into a woman filled with confidence and spunk. Although my base of growth being a hotelier made me used wearing suits, coats and stockings; for the present job that I am in, we dress in a smart business casual attire – nothing too corporate, not too tacky and definitely far from being ragged but rather Professionally comfortable.

In the professional workplace, however, you ARE being judged on your appearance from the moment to set foot in your agency or a client’s boardroom.  Fair or unfair, your status in the workplace is impacted by your choice in couture.

I am actually grateful for what I am being molded to as, we are being taught to be ready to face clients, guests and whoever else everyday. You wouldn’t know who you will be bumping into office hours or not.

These are the key building blocks of your professional wardrobe. Whether you have a last minute meeting or a hectic morning, with these pieces you will never have another “I have nothing to wear” moment.

Top 10 must haves for your work wardrobe.

1- Black Pants
2- Solid Skirt
3- White Blouse
4- Fitted Blazer
5- Cardigan
6- Solid Dress
7- Black Shoes
8- White and Black Tshirt
9- Classic Watch
10- Tote Bag that will fit your resume

Don’t just stick to black and white. Neutral shades will boost up and compliment your wardrobe.  This may be brown, charcoal, or even olive.

List taken from source

Best Friends Across Borders

Let’s meet our friends across borders and meet-up in-between. Sounds like a random brilliant idea and we have 8 months to prepare.  Looks like we’d have to figure out a financial game plan to make our bank accounts hack it but with persistence, we’ll have our fingers crossed.   We’ve reached this age wherein friendships are meant to be spent elsewhere other than our home country, our comfort zone.

Have you ever had that friend whom you can call as your better-half? I think I’ve had about one in each transitional phase of my life, 4 to be exact. One of them is Tamille Perez, my college best friend who’s now residing in New Zealand.

Tamille and I were each other’s girlfriend, we knew each other too well. It came to a point whenever one of us is missing, our college classmates and professors would know we are each other’s GPS. We were each other’s wingman, Bonnie and Clyde, partners-in-crime from day ’til night.  Tamille has seen me drunk, pass out and witnessed my heart broken to the extremes (and never again!), I’ve seen her rant about the boys she dated, been the third-wheel and excuse when we get home at the crack of dawn. We can cover each other’s bases without a glitch.

We learned how to ride the MRT together, figured out how to get to gig places, rode taxi cabs with full courage and spent most of our college life with passionate musicians and a playground called, The Kitchen.

We were each other’s livejournal, text mates and confidant. We were more than just classmates, travel companion and cheerleader.  Sure, we had disagreements but our differences never hindered us from being each other’s bests. We took French classes together just to learn how to say je ne peux pas parler francais (I can’t speak French). We have spent most of our concert attendance backstage and unlimited guest list passes.

Just like any relationships, we also had those days when it was a whirlwind of agreements and disagreements; maybe we were chasing after the wrong boys, listened to too much Jeff Buckley and but hell, we did endured all the reckless decisions we’ve ever had – including trying to be culinary goddesses who can’t bake a successful lemon square or a piece of bread.

College GirlFriend

College GirlFriend

Throwing up in the bush never seemed to be a problem, and with those four years, we sure did grew up a-lot together. Now, I hope we do get to wing it and get to travel once again in a city we both wanted to go to together, purchase that Calvin & Hobbes special edition book at Barnes & Noble, get lost in picturesque places and get to spend sumptuous meals at a Michelin Star restaurant, just because we’re culinary goddesses who can’t be too poor for great food.

Let’s see if this Burma woman who flew back in Manila and New Zealand can get together somewhere we both don’t know.

Invest in Yourself

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They weren’t kidding when they said every dream has an equivalent cost. Just like any asset, it needs to be worked on and built up. Costs doesn’t equate to sole monetary value, it may also mean having to spend hours,days, weeks, months or years before a dream unfold. It requires effort, research and a whole bunch of experience.

Gone are those days when careers are on unilateral path. The new generation has been blessed with more options, specializations, and owning an expertise. Careers are even more defined, and de-boned according to task as a focal point.

Oddly, the more it’s been identified, all the more people have been glorifying themselves as a workaholic. From 8 hours shifts, we’ve become occupied and au fait to 12-14 hours (or more) work hours mistakenly calling it as an acceptable trait called ‘passion-driven

Do you really think that having to spend so much hours, beyond required work hours could take us to the throne we’re trying to sit on? We’ve been victims of this perception.

Do we really need that much time on being in front of the screen, typing away our thoughts, exchanging correspondence and probably being on our stiletto or suits to gain the success we wish to achieve? Would having more money define us or our career stature?

Although, I’d have to say, we all have our own perception on how we define success and investments. Lest not forget other things that matter.

Invest in YOURSELF for YOURSELF

Face it, money matters however if we live paycheck to paycheck; it may not be as sustainable as we thought it’s been. Most would say, it’s always best to build your own business, heck, if you can, your own empire but to those who still don’t have the luxury to do so – it’s time to work on that goal. pay yourself at least 3%-10% of your salary into an investment account, there are also auto-debit programs which can help you without even having to notice from your payroll.

Health is Wealth

Life is short. While you still have your youth, or at your prime, take good care of yourself. Eat clean, exercise, sleep well and give yourself time to breathe. Make time for yourself because nobody else will for you. Don’t let all the bad habits catch up and make the rest of your life filled with pain rather than spending more time with your loved ones playing at the park, chatting with your future grandkids or probably cruising the world.

It’s easier said than done but with effort, it can be done.

It’s never too late nor wrong to invest on Education

Kids typically take this gift for granted. If only I could bring back time, I would tell myself to take education more seriously and ace every test with full understanding of each topic discussed. With the kind of diversified options we have for our career, continuing further education may also bring more good to validate your practice and interest. Having to attend to further education may also help you have a better perspective.

Pause and Breathe

When you’re all dedicated to what you do, we all tend to say YES to everything without rationalizing if it can be done within timeline. Honor your day offs and stay away from your email, and work obligations. It’s the only day wherein your colleagues and the majority would understand. This also applies for your mini-breaks within work shifts.

Avoid getting burnt out and simplify your life. Not only will you be able to manage stressors and exhaustion, it will also make you have sense of time management according to tasks.

Balance

Our bosses may call us a machine but in reality, we’re only but humans who also needs to recharge and get to have a time-off. Just like a computer, it needs its reboot, system upgrade and ample rest.

Going for the full-throttle can be impressive, sure, you may opt for this direction however once you reach the finish line; Don’t forget to give yourself some slack and a pat on your back for a job well done. Attend to your family, laugh and live. You deserve it.

Dreams do have a cost but each dream needs its healthy supplements. Let’s celebrate each achievement as we see the fruit of our labor and at the same time, having to know we enjoyed the process. Success should be fulfilling, satisfying and gratifying. Make that dream worth every minute and effort without neglecting our well-being.