I’ve asked several people and professionals on how they’ve become a better writer. I sought for answers on how do you get to improve your content for your clients and your own brand? Their answers and advice were simple:
Read and write more. For yourself and for other people.
It may sound easy but everything improves with practice just as how you prepare for a marathon, or how often you practice up until you achieve your personal bests. Write, write as often as you can. As you write, you get more confident and fluent. As you self-edit yourself after writing your drafts, have others edit it and allow them to tell you on how to improve your ways. Ask them if the message were sent across. Allow them to mark your drafts with red marks, periods or lines – don’t take it too personally but take it seriously.
My Dad, a veteran in writing press releases, editorials and stories would constantly remind me to read your piece with fresh eyes and give yourself time to perfect your piece before you publish. He’s been brutal with what I’ve written, edited every piece I’ve sent to the dailies and took his feedback seriously. Up until this day, I allow myself, and others to criticize my work. There’s no such thing as perfection, only progression.
If you’re feeling stuck and limited, read through other contents and feel their voice. Make use of other content as inspiration and let it move you. Read more about the certain topic you’re assigned or you’ve given yourself to write about, test your writing and voice out your thoughts freely.
Your thoughts matter and then you become a better writer.