Empowering your Brand Presence in Social Media + Marketing
Oops, Instagram did it again. Just when we’re all getting used to Snapchat, Instagram has launched Instagram Stories – allowing you to add photos and 10-second video clips to your “story” for all your followers to see. It’s another tool to expose your brand in ‘real time’ and more ‘organic’ than Instagram videos. Stories allows you to clip with your… Read More
More often than not, when anyone goes online and connects to LinkedIn, that person is most likely looking for a job. Very rarely does one use the site the same way as Facebook or even the archaic, now defunct Friendster (though there are some groups that have noticed the rise of socializing on LinkedIn). More often than not, matters on… Read More
Every brand is adopting and switching to the social media game. Those who haven’t gotten their hands dirty in the digital marketing arena may haven’t been sure what or how social media operates but, in the world of marketing, it’s crucial to live, breathe and eat every effort you pour into it. Traditional advertising avenues – flyers, for example –… Read More
Promotion is persuasive in nature. This strategy can influence customers by either their intellect or to their emotions. Awareness builds interest in the brand, and it does costs time, money and efforts. Let’s put the traditional promotion on the sidelines and focus on the digital side of persuasion. Behind the recent update of Instagram, undoubtedly, it has recognized on how quick… Read More
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